Many people start home based businesses and wonder why their home based empires crumble before they ever get started. There are a couple key reasons for this, and these reasons are what I am going to discuss in this article.Many people start home based businesses for the right reasons, but they fail to truly realize the magnitude of work that goes into building a successful one. The work required to build a business is not hard, but it does require research and a willingness to take the time to learn. Many people falsely believe that the process is going to be super easy, and that they will be able to catch on quickly. This is rarely ever the case.Below I am going to list the top 5 reasons why internet home based businesses fail and what you can do to avoid these pitfalls.1. People Expecting money for nothing. This never happens. Like was mentioned above in this article when you start a home based business you need to be prepared to put in the time and the work required to see results. This can take anywhere from a few days, to a few years. It varies greatly depending on the individual and personal skills.2. Not putting enough effort into advertising. This is a combination of both time and money to satisfy this. You need to not only spend money on advertising, but you need to know how to spend that money where it is going to be profitable for you. One of the benefits to the internet is the more unique, intriguing content you can personally put out..the better your site will do. But you may need to invest in some paid clicks, or some other forms of paid advertising while you work on your long term search engine optimization.3. Picking the wrong opportunities is a big problem. Many people end up picking up programs that are not even good to market online. Or they try to take an offline program and bring it online. Now, while this may be a workable scenario in some cases, it is usually more headache then it is worth. If you are looking at promoting products and services on the internet, you should make sure they are already internet ready from day 1.4. Many people refuse to invest in self education. The reality is, self education will make or break your business, and the truth is some of this information will cost money. New business owners do not realize that the cost of this education is usually much less then the cost of trial and error, and the business owner has to choose which route he/she is going to take. The home business owner should put aside a small fund to use towards self education products.5. Program hopping is a big unspoken issue. Many marketers jump from program to program and never get anything done because they never stay with one thing for long enough for it to begin to profit. When you jump from program to program you never get anywhere and keep spinning your wheels in circles. In home based business, especially when just starting you want to stick to the programs that you join and make sure to see them through to profit.By following these simple steps you will avoid the pitfalls that many internet marketers fall into when they start their new businesses. If these steps are followed and the advice taken to heart, you will avoid a huge marketing black hole expense in the long run and will be able to find yourself in profit much quicker.

This is the question most asked by just about everyone who is looking for change and to start a new business whether that is in internet marketiing or any other niche and success will relate to the prospective business owner’s mindset as much as anything else.If you want to break free from employment or “the day job” as it is often referred to, or you simply want more freedom in your life, then starting a home-based business is a great way to achieve these goals. Not only is a home-based business something that will create freedom, but it also has a lot of potential to become a great source of income with much less work in the long-run compared to the traditional employment route. Even the famous entrepreneurs such as Richard Branson agree and two of the greatest Billionaire Entrepreneurs Robert Kiyosaki, and Donald Trump have been famously quoted as saying: “If I had to do it all over again, rather than build an old style type of business, I would have started building a network marketing business.”LWhat are the success rates of a home based business?The statistics say it all.* 70% of home-based businesses will succeed in their first three-years, compared to 29% of other business ventures (Home-Based Business Institute)
* The annual revenue of the home based industry as a whole is estimated to be $427 billion (Entrepreneur Magazine).
* Approximately 40 % of all home-based businesses require less than $5,000 in start up costs
* Spare time turns into full-time for 50% of home based business ownersThe internet has opened up previously unexplored opportunities for people wanting to start a home based business whether that be a network marketing business or an internet marketing business. In fact any business that requires a presence online.What are the advantages?Freedom to work for yourself and not have to answer to someone else. Now if you work hard and build your business to the point where it can run on autopilot then you can have the freedom advantages that everyone talks about – the travel, the beach holidays, time with your family etc. You do however have to put the work in first. You are running a business now albeit for yourself!The Income potential. You won’t get rich overnight. In fact you might not get rich for a couple of years even but the best thing about having your own business is that you really have no limits as to how much you can earn. The reason being that your earning potential is directly related to the hours you put in at the beginning. If for example you put in 90 hours of work a week then you are going to reap the rewards and you will quickly realise it is directly related to your level of success.Scaleability. The great advantage is that you can scale your business to whatever level you want whether that is to work 20 hours per week or to achieve a full time income working 40 hours a week. You have the freedom to choose and if earning a six figure income is what you want then you can do it.The best entrepreneurs in the world are saying that there have never been more opportunities for creating wealth and doing what you love than right now!So, if working on the from home as an internet marketer is your passion then do your research and find a business that has a good reputation. Then employ/find a mentor who has achieved success with that business and is able to help you to do the same. It will make all the difference between failure and success.